Monday 25 March 2013

Assignment 3#


LOCAL TV COMMERCIAL




This commercial popped out of my head whenever I heard word of commercial. The idea behind this commercial is how Malaysian people are really care about their family. In order not to disappoint their mom's wishes, All of her children were actually went out to the city to find cow meat for Hari Raya preparation. Her children came back from the city with living cow to show they had did their best to fulfill their mom's wishes. The concept is real life activity.


INTERNATIONAL TV COMMERCIAL




Creative people always give this world a good feeling of real creative commercial. I really fond in this commercial which made in 2011 by a genius talented producer & director, Jordan Drake. I love its idea which to show how serious they are in photography, The concept of this commercial is cinematic. The idea and concept of this commercial blend with each other very well. They act like they are in real situation of DSLR Cameras war. This epic advertisement for The Camera Store imagines what would be like if wars were fought with cameras instead of guns

Monday 18 March 2013

Assignment #2



As one of advertising students, I feel at much admiration when it comes to creativity stuff. Some might be very super talented-creative. I wanna be one of em someday. I have my own creative idol. Her name is Yasmin Ahmad. She was a film director, writer and scriptwriter from Malaysia and was also the executive director at Leo Burnett, Kuala Lumpur. During her time. When any sorta festivals like raya, chinese new year and etc are around the corner. Every Malaysian citizen are waiting in front of Tv to watch her latest genius works. Her television commercials and films are well known in Malaysia for their humour, heart and love that crosses cross-cultural barriers, in particular her ads for petronas, the national gas and oil company. Her works have won several awards both within Malaysia and Internationally. In 2009, Malaysia was losing a heart of gold as Yasmin died after suffering stroke and collapsing during a meeting at Sri Pentas TV3. She was 51. She may have gone but in my heart she was still living as LEGEND. May god bless her. Amen,
Al-Fatihah.





Here is one of her commercials that will be remembered forever. :





Monday 11 March 2013

Assignment #1

One fine day, When I look out of the window I can see seas of people are walking down on the street passing by numerous numbers of shops along the streets. BUT I wonder why the pedestrian simply walking passed the shops without even give a tiny look to the shops. It's like there's barriers that blocking the shop from being looked. Someone give me the asnwer and the lyrics are :



A well managed business always comes with good advertising strategy. Advertising is a big helper if your business is not being seen or being discovered by your expected customer. An advertising owns this magic where ur business can be so good looking until all people can recognise you. Advertising is the communication relayed from companies to persuade an audience to purchase their products. This communication is usually through various forms of paid media -- TV and radio commercials, print ads, billboards and more recently, product placement. Ads are placed where advertisers believe they will reach the largest, most relevant audience. Commercial businesses use advertising to drive the consumption of their product, while non-profit organizations may place ads to raise awareness or encourage a change in behavior or perception.

This is advertising territory